jane@mediaaddict.co.uk
07816887731
media addict

Press and Magazines

National and regional press and magazines give our clients the opportunity to reach a fully engaged and loyal audience. This type of media is great for direct response advertising as well as brand awareness.

As well as traditional print advertising many of our publishers have an online presence which is a great opportunity to really target your perfect demographic.

Improved response rates

That’s partly why print media enjoys 3x higher response rate than other channels. The tangible, physical presence of a print advertisement is inherently more memorable and impactful than something abstract. It takes less cognitive effort to process and understand physical material than digital – and people attribute greater value to something they can touch as well as see. It literally adds weight to your marketing message.

Get A Free Print Quote

The digital age may have seen press circulations drop significantly, but this means that the remaining audiences are more tightly defined – and therefore open to highly targeted advertising. Press delivers  these captive audiences, with advertisements being an accepted part of the readers’ experience.

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